In the world of haute cuisine, where perfection is the only acceptable standard, every ingredient is a signature. If there’s one element capable of elevating a dish from “excellent” to “unforgettable,” it is undoubtedly real Italian extra virgin olive oil (EVO).
For us at 100×100 Italia, exporting this “liquid gold” isn’t just about trade, it’s about a mission: bringing the authenticity of Italian territories to the world’s most prestigious kitchens.
EVOO as a sensory and narrative enhancer
A Michelin-starred restaurant doesn’t just sell food, it sells an experience and a story. Italian extra virgin olive oil, thanks to its incredible biodiversity (over 500 different cultivars), offers a unique aromatic palette: from the artichoke notes of Sicily to the almond notes of Puglia, to the herbaceous tones of Tuscany.
• Aromatic profile: A great chef uses EVOO like a perfume, capable of balancing acidity or enhancing the natural flavors of raw materials.
• Certified quality: The difference between a generic oil and an Italian oil selected by 100×100 Italia lies in traceability and compliance with rigorous specifications (DOP and IGP), essential parameters for those who must guarantee consistent standards to their customers.
Versatility and technique: the ingredient that transforms cuisine
In the kitchens of starred restaurants, Italian EVO oil is not just a condiment. It is chosen for its oxidative stability and its ability to create perfect emulsions, gelatins, or aromatic infusions.
1. Finishing: A drop of an intense monocultivar on a Fassona beef tartare or a legume soup can completely transform the perception of the dish.
2. Technique: Chefs use more delicate oils so as not to overpower the flavor of white fish, or more structured oils to accompany red meats and game.
3. The oil cart: Many luxury restaurants now offer a true “olive oil menu,” allowing guests to choose the ideal pairing, just like with wine.
100×100 Italia: The bridge between the land and global haute cuisine
Our commitment at 100×100 Italia is to ensure that the product arrives abroad while maintaining its organoleptic properties intact. Through impeccable logistics and rigorous mill selection, we provide international restaurateurs with access to products often only available to the local Italian market.
Choosing an authentic Italian EVOO means investing in your restaurant’s reputation. It’s the detail that cosmopolitan diners recognize and appreciate, transforming a meal into a sensory journey through Italy.
Are you a restaurant professional or a foreign distributor? Discover our catalog of selected extra virgin olive oils. With 100×100 Italia, Italian quality knows no bounds.

